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Change the Way Food is Marketed to Children

46 Pledges
  • Start Date:
    2-5-2007
  • Last Pledge:
    11-20-2008

Issue:

Child obesity is on the rise. The foods most heavily marketed to children continue to be high in sugar and fat and fail to encourage healthy eating. The marketing of food to children is a massive enterprise. There is little to compete with these messages. In the year that funding peaked at $3 million for the main government nutrition education program (5-a-Day), McDonald’s spent $500 million dollars on a single campaign (“We Love to See You Smile”).

Belief:

Change the way food is marketed to children. Regulatory authority over all forms of food marketing must be consolidated and actions must be taken in the service of public health.

I pledge to...

21 Pledges
Labelling of food with minimal nutritional value.
More info on bill introduced
25 Pledges
Changes in Food Advertising to Children.
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Submitted on 1-8-2008

It has been clearly established that food companies want to lock in on consumers at an early age as possible. Children respond to the packaging and think anything in a McDonald's wrapper tastes good. With this kind of influence it is clear that children nagging their parents for unhealthy food is a strategy of the agro-industrial complex. It is time to call for government regulation of advertising aimed at children. Such regualtions are already in place in most modern European countries.

Jim Wiegand
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WWW: http:/ /www.netzingers.com

Submitted on 9-11-2007
How about you parents change the way we feed our childern today!  Put some of these companies that are in it for the money and not our childrens health out of bussiness.  Stop buying these products!!!   And teach your children how to eat properly.. We live in a world of convience, and that will be one of our biggest downfalls.  We made our childern fat by allowing our childern to eat these foods. Stop blaming these companies after all we the consumers are keeping them in bussiness and are children fat!!!
Submitted on 4-16-2007
I love the idea of the 'two birds with one stone' approach. Since reducing food intake is a key driver of weight-loss; if dieters pledge to contribute the food they normally would have eaten to hungry people, they are essentially 'cost-neutral' and two people, both them and a hungry person, benefit from their actions.
Submitted on 4-15-2007
problem not only with amount of food. usually it's a bad food. junk food. it's not good for any health. also people who eat too much they eat together with something (watching, talking, reading etc). if you ask them what did they eat they would hardly remember it. they act like robots.
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